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Prada's 'Vibe Shift' Could Be a Turning Point For Luxury Marketing in China | Jing Daily
PDF] Downward Price-Based Brand Line Extensions Effects on Luxury Brands | Semantic Scholar
The Fundamentals of Luxury Branding | The Branding Journal
Luxury product to service brand extension and brand equity transfer - ScienceDirect
Full article: The dilemma of luxury brand extensions
PDF) Drivers of Brand Extension Success: What Really Matters for Luxury Brands | Hannes Gurzki - Academia.edu
How Did Prada Become a Popular Brand? - Almowafir
Hermes Brand Extension Proposal | Dior and i, Hermes, Old money style
KnowledgeBox Jan07 | PDF
Prada Brand Identity and Product Idea by Loredana Ferrara - Issuu
Luxury Brand Extension: Handle with Care
Prada Business Model Evolution and Future
Chanel Brand Extension by plastininaliza - Issuu
Luxury Brand Extension – Ferretti Yachts
Fur Free
Brand attribute associations, emotional consumer-brand relationship and evaluation of brand extensions - ScienceDirect
Brand EXT | Brand Extension and Beyond
PDF) Brand and line extensions: an empirical study from the new age luxury industry
Brand Extension for Apple by Shina Ahluwalia - Issuu
The Effects of Direct and Associative Brand Extension Strategies on Consumer Response to Brand Extensions | ACR
Brand Extension | SpringerLink
Brand Extension Assignment - Louis Vuitton
Prada Business Model Evolution and Future
Prada - Wikipedia
Hermes Brand Extension Proposal by Angela Peng - Issuu
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